Red Racer designed multiple campaigns for Dymatize over the years to catch consumers' attention and convert retail sales. Featuring the champions that use Dymatize, Red Racer extended the new campaign from packaging to print ads, redesigned website to social media.
In addition to reinvigorating the base brand, Red Racer was responsible for development of promotions, packaging and advertising for all new Dymatize products. Line additions included Elite Fusion 7, Xpand Xtreme Pump and Elite Protein Bars.
Branding / Advertising / Web Design / Sales Support / Product Launch